A tailcoated butler making a final check of a formal dinner table
Service / Royal Butler

Royal Butler

The highest standard of dignity and discretion — a butler serving you, and you alone, in complete dedication

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01 About This ServiceAbout

OVERVIEW

What Is Royal Butler?

Royal Butler is our highest, fully dedicated line, for clients of celebrity and dignitary rank. We do not publish the details of this category of service. With dignity and discretion as the highest priority, everything is designed individually.

The only information we can disclose is this: "there is no butler service beyond this." Please contact us first via our dedicated enquiry desk.

The highest standard of dignity and discretion — a butler serving you, and you alone, in complete dedication

02 The lineage of the highest rankReading 01

1. What is Royal Butler?

The name Royal Butler derives from the lineage of butlers who served royalty and heads of state.

The higher the social standing of the one served, the more a butler is asked for not only skill but absolute discretion and a dignity that never wavers, whatever the setting.

This service designs, individually, a fully dedicated arrangement that meets that standard for clients of celebrity and dignitary rank.

A white-gloved butler opening a car door to receive a VIP client, a scene of the butler concierge’s business and outing support

1.1 The tradition of butlers who served royalty

In the courts of Europe, those who attended a monarch's person were chosen through layers of trust, and it was taken for granted that they would never speak of what they saw or heard, for the whole of their lives.

Royal Butler belongs to this tradition, placing “the dignity of silence” at the summit of a butler's skill.

1.2 A fully dedicated form of contract

Unlike the usual monthly plans, Royal Butler is a fully dedicated contract, forming a butler and team for you and you alone.

We never share a butler with other clients, and we design the arrangement of work to your life and activities from a blank slate.

1.3 Why the details are not published

We do not set out the details or fees of the service on this page because each piece of information could lead to the identification of a client.

The whole of what we offer — content, structure and terms — is given only at a private interview after a non-disclosure agreement is signed.

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2. How discretion is protected

In service to dignitaries, discretion is not a part of the quality but its very premise. Here we explain, as far as we are able, the thinking behind the arrangement the association maintains for Royal Butler.

White-gloved royal butler hands placing confidential documents into a lockable case

2.1 An interview that begins with an NDA

A consultation on Royal Butler proceeds to interview only after a first response by a dedicated desk officer and the signing of a non-disclosure agreement.

Information about a client is placed under a management structure that even within the association only a very few may access.

2.2 Forming a dedicated team

Having understood the whole picture at interview, we form a dedicated team centred on our highest-ranking butlers.

The team maintains a 24/7 response, and we build in advance a framework for coordination with outside specialists such as medical, security and public relations.

2.3 Adherence to international protocol

For clients who stand on the stage of international society, we assign butlers versed in the ceremony and protocol of each nation.

From the order of seating at a banquet to the etiquette of gifts and religious consideration by country, we guarantee conduct without offence on any stage in the world. Dignity is nothing other than the accumulation of accuracy in the details.

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3. How a consultation begins

As a service of the highest discretion, the entry to consultation, too, is designed differently from an ordinary enquiry. From the very first step, we receive you with a dedicated structure.

An anonymous relationship manager seen from behind welcoming a visitor into a private consultation room

3.1 A dedicated desk and dedicated manager

An enquiry about Royal Butler is handled consistently from the first by a dedicated relationship manager.

As the desk officer does not change, the paths through which information travels are kept to a minimum, securing discretion from the consultation stage.

3.2 The whole service designed at interview

The chairman, Butler Bell, attends the interview after an NDA in person.

Having asked about your way of life, your activities and any existing security or public-relations arrangements, we propose a team composition and a whole service plan built for you. We never apply a ready-made plan.

3.3 Maintaining the highest standard after introduction

After the service begins, regular reviews keep the structure and quality under constant review. As your life and activities change, the team composition can be redesigned.

To claim the highest standard is to make its maintenance, too, a part of the contract.

05 What Your Butler Can DoServices

CAPABILITIES

The value Royal Butler provides

  • Complete discretion: all information concerning you is accessible only to a very few within the association. We maintain comprehensive information management, including measures for the media.
  • Forming a dedicated team: for you and you alone, we form a dedicated team centred on our highest-ranking butlers, maintaining a 24/7 response.
  • Fully bespoke service design: unbound by existing plans, we design a service from scratch, fully to your way of life and wishes.
  • Full adherence to international protocol: butlers versed in the ceremony and protocol of each nation guarantee flawless conduct on the stage of international society.
  • The highest standard of emergency response: we build in advance a framework for coordination with every kind of specialist — medical, security, public relations — responding at once to the unforeseen.

06 Clear, Simple PricingPricing

PRICING

Pricing & Duration

Fully dedicated serviceIndividual quote

※ Fees and all other details are given at a private interview after a non-disclosure agreement (NDA) is signed.

07 From Inquiry to ServiceProcess

FLOW

How to book

01

Enquiry to our dedicated desk

A dedicated relationship manager handles your first response.

02

NDA and interview

After a non-disclosure agreement is signed, the chairman, Butler Bell, meets you in person to understand the whole of your wishes deeply.

03

Forming a dedicated team and proposal

We form a team dedicated to you and propose a whole service plan.

04

Introduction and continuous improvement

The service begins on a careful introduction plan, with regular reviews maintaining the highest standard at all times.

08 Frequently Asked QuestionsFAQ

FAQ

FAQ

What kind of clients use the service?+
We do not disclose any information about our clients' attributes. Details are given at interview, tailored to your own circumstances.

Feel Free to Get in Touch

Our All Japan Butler Association coordinators will carefully propose the butler service best suited to you.