Private Butler
A monthly dedicated contract — your public and private life, supported by one butler
01 About This ServiceAbout
What Is Private Butler?
Private Butler is a continuous dedicated plan of 20 days a month, 8 hours a day, from ¥748,000.
Entering deeply into daily life, the butler supports you from every side — overseeing housework, managing your schedule, receiving guests and arranging transport.
Once trust is built, the butler senses what you want without a word and sets it in order in advance: a service of unspoken understanding. That is the true luxury a monthly dedicated butler brings.
For those who want to entrust housekeeping and daily life in full
For those who wish to hand over daily housework and life management as a whole. A monthly dedicated contract provides steady, reliable service.
For short-term dedication of a few days, see Weekly Butler
If you need short-term dedication from a few days to a few weeks, Weekly Butler is the better fit.
For 24-hour residence, see House Steward
If you need round-the-clock residence, please consider House Steward.
02 ConciergeReading 01
1. What is Butler Concierge?
The monthly dedicated service long known on the former site as "Butler Concierge" is today's Private Butler.
Just as a hotel concierge answers a guest's every request, the butler becomes the single point of contact for your whole way of life, taking on everything from housework to arrangements.
Yet the butler stands not across a counter but within your daily life, moving before he is asked.
1.1 The character of a concierge service
Its greatest feature is that it places no limit on the kind of request. From daily housework such as cleaning and shopping to receiving guests, arranging tradespeople and preparing for anniversaries — everything to do with living is within his remit.
"Just tell the butler first": this single point of contact is the heart of the arrangement.
1.2 The anticipation only a monthly contract makes possible
Spending 20 days a month with the same butler, he comes to know the patterns of your household in fine detail — the cycle in which supplies run out, the preparations for the turn of the seasons, the tastes of each family member.
Having remembered these, the butler restocks before you ask and sets things in order before you say a word.
1.3 The role of household overseer
In households that use outside services such as house cleaning or gardening, the butler takes the role of overseer.
As he handles selecting, scheduling, attending and checking the quality of tradespeople, you no longer need to deal with each of them individually.
03 Concierge (cont.)Reading 01
1.4 The origin of the word “concierge”
"Concierge" derives from a French word for the keeper of a castle, later coming to mean, in the hotel trade, the specialist who answers a guest's every request. Private Butler inherits the spirit of the concierge, but its greatest difference is that it leaves the confined space of a hotel to reside in the very setting of daily life, the home.
The former name "Butler Concierge" expresses exactly this fusion of two traditions.
1.5 The difference between a hotel concierge and a butler concierge
A hotel concierge is a specialist serving an ever-changing, unspecified stream of guests. A butler concierge — that is, Private Butler — by contrast serves a particular household or client continuously.
Holding the same concierge-like power of arrangement, it stands apart in the depth of the relationship and its dedication.
1.6 What you can entrust to a butler concierge
As a butler concierge, Private Butler can be entrusted with a wide range — arranging travel and leisure, planning anniversary events, selecting and delivering gifts, even acting as a bridge to asset-management specialists.
The value of a butler concierge lies not in one-off arrangement alone but in continuously supporting the whole of life.
Many clients who have used a butler concierge since the days of the former site continue to request the same butler, precisely for this consistent devotion.
04 The benefits of the serviceReading 02
2. The three benefits Private Butler brings
The benefits of welcoming a monthly dedicated butler are not confined to lightening the labour of housework.
From the three angles the former site described as "making the most of time", "easing stress" and "raising the quality of life", we set out its effect.
2.1 Making the most of time
The time once spent on housework and chores returns to you as free time. A contract of 20 days × 8 hours a month means, by simple arithmetic, some 160 hours of labour a month leaving your hands.
That you can choose how to use the time reclaimed is itself the greatest benefit.
2.2 Easing stress
Carrying "things that must be done" in your head is, in itself, a mental burden. Entrust it all to the butler, and you no longer need to remember the small tasks.
The reassurance of coming home to a house in order reaches even your concentration and the quality of your sleep.
2.3 Raising the quality of life
The butler holds not to "getting things done" but to "setting things in order". An ironed shirt, seasonal flowers at the entrance, tea served at just the right temperature.
Each small difference, accumulated, unmistakably lifts the very texture of daily life.
05 The quality of the serviceReading 03
3. Selection, training and matching that underpin quality
The quality of a monthly dedicated service depends greatly on the ability of the very butler who serves you. That is why The All Japan Butler Association devotes the greatest effort to three stages: the selection, training and matching of butlers.
3.1 Selecting and training butlers
The association's butlers have completed training that systematically covers deportment, language, service technique and crisis response.
For butlers taking on monthly dedication, we add practical education specific to long contracts, such as household oversight and budget management, with mechanisms to confirm confidentiality and ethics on an ongoing basis.
3.2 Matching that puts compatibility first
With someone you meet every day, compatibility matters more than skill. In a pre-contract interview we ask about the atmosphere of your household and your wishes, and you may choose your butler from several candidates.
A one-week trial period then lets you confirm compatibility within your actual daily life.
3.3 Continuous improvement through a monthly review
Even after the contract, once a month the coordinator reviews the service. Changes in your wishes are reliably reflected to the butler, and the butler's own observations and suggestions are conveyed to you.
Turning the continuation of the contract itself into a cycle of quality improvement is the responsibility of long-term dedication.
06 A comparison with concierge servicesReading 04
4. The value of Private Butler, seen against concierge services
"How does it differ from a concierge service?" is a question we hear often. Here we explain the difference between a typical concierge service or digital concierge and Private Butler, along concrete situations.
4.1 The difference from a phone-call concierge service
A membership concierge service centres on arrangement by phone or app — convenient for one-off requests such as restaurant bookings or tickets.
Private Butler, by contrast, is a dedicated butler you meet day by day, who anticipates having understood the details of your household that a concierge service could never fully grasp.
4.2 The difference from a digital concierge
Digital concierges via AI chat or apps are spreading, but these centre on routine arrangement and information.
Private Butler takes on the unspoken request and the judgement that reads the mood of the moment — a domain a digital concierge cannot replace.
4.3 Both concierge-like arrangement and dedicated trust
Private Butler combines both concierge-like power of arrangement and the deep trust of a dedicated butler. Here is a value particular to a butler woven into daily life, unattainable at a travel agency's concierge desk or a hotel's concierge counter.
07 What Your Butler Can DoServices
What You Get
- Schedule management tuned to your rhythm: grasping each day's plans and building the optimal timeline, including travel, preparation and rest.
- Overseeing and carrying out all housework: cleaning, laundry, ironing, shopping and meal preparation — keeping your home in its "usual state".
- Handling callers, telephone and post: the butler takes on all daytime responses, protecting your concentration and privacy.
- Support for health management: managing the nutritional balance of meals, supporting exercise habits and accompanying medical visits — supporting your health from behind.
- Support for the whole family: from a spouse's schedule to children's school runs and lessons — a presence watching over the whole family.
- Maintaining assets and residence: regular equipment checks, arranging repairs and dealing with tradespeople, keeping your home always at its best.
- Staging surprises and anniversaries: knowing the family's birthdays and anniversaries in advance and adding a discreet touch — a splash of colour in daily life.
- Special handling for VVIP-class guests: when receiving celebrities or VVIP guests, the butler prepares a dedicated reception with confidentiality as the highest priority.
Use Scenes
A foundation for two-career households
In a household where both are busy, the butler sets daily life in order. Come home and all is ready — that reassurance lifts your performance at work, too.
A right hand for a business owner's public and private life
For an owner who moves without a border between business and private life, the butler attends from both sides. On the move or at home, always the best environment.
Households living with elderly family
In a home where parents' and children's generations live together, the butler acts as a buffer between generations while taking on housework and watchful care in one hand.
08 Clear, Simple PricingPricing
Pricing, Extension & Naming
※ Contracts are on a monthly basis. ※ Travel and sundry expenses are charged separately at cost. ※ VIP requests are quoted individually.
09 From Inquiry to ServiceProcess
How to book
Enquiry & interview
We ask in detail about your household's situation and wishes. Placing the greatest weight on compatibility, you may choose from several candidate butlers.
Trial period
First, a one-week trial lets you confirm the actual compatibility and the content of the service.
Start of the monthly contract
After the trial, once both sides are satisfied, the monthly contract begins.
Regular follow-up
Once a month, the coordinator reviews the service and refines it toward something better.
10 Frequently Asked QuestionsFAQ
FAQ
Is there a minimum contract term?+
Are Butler Concierge and a concierge service the same thing?+
Can I make requests as if consulting a hotel concierge desk?+
Feel Free to Get in Touch
Our All Japan Butler Association coordinators will carefully propose the butler service best suited to you.