Manner Training for Large Enterprises
A butler lifts the hospitality of a whole organisation
Challenges We Often Hear
You want to align, across the whole organisation, a standard of manners that varies by tier
Even if only some employees excel in courtesy, the impression of the organisation does not change. A consistent standard must run through every tier.
You want to solve the trouble of training that does not take hold in the field
Form-based training abounds in the world, but conveying the deeper part — the mindset of putting others first — is the key to embedding.
What We Provide for BusinessWhat We Provide
The dignity of an organisation
1. What is manner training for large enterprises?
Manner training for large enterprises is a tiered hospitality training programme that accommodates large-scale attendance of 31 or more. From new recruit to executive, the manners each tier needs differ.
Designing all subjects to custom, we raise the dignity of the whole organisation by plan.
1.1 From individual skill to organisational culture
Even if only some employees excel in courtesy, the impression of the organisation does not change. By running a consistent standard through every tier, manners become, from an individual's skill, a culture of the organisation.
We accommodate building it into a training centre's annual programme, too.
1.2 The “hospitality mind” a butler teaches
Form-based training abounds in the world, but what the butler conveys is the other-centred way of thinking that lies beyond the form. This posture, which works for customers and colleagues alike, is the core of training effective in any industry.
1.3 From a one-day intensive to an advisory contract
On a base of a six-hour one-day intensive (up to 31), large-scale training of over 31 is met by adding instructors. On a monthly advisory contract, we can accompany you from building the annual training plan.
Design by tierIn Practice
2. We change the curriculum by tier
Even the same "manner training" differs entirely in what should be learned between a new recruit and an executive. We introduce the thinking behind the by-tier curriculum.
2.1 For new recruits, the foundation of a working adult
Greetings, card exchange, telephone response, the etiquette of a visit. Learning the correct form in the body first becomes the foundation of later growth.
With repeated drills against the butler's demonstration as a standard, we build a basics that is no mere veneer.
2.2 For mid-career, the front-line power of customer contact
Receiving guests, the manners of dining, judging the order of seating — we train the front-line power of scenes that face the customer directly. With exercises centred on role-play, we finish to a level usable from tomorrow's deal.
2.3 For executives, international protocol
We handle the etiquette of scenes where one stands as the company's representative — ceremonies, banquets, meetings with overseas dignitaries.
As far as the ceremony of each country and the conduct of a toast and a speech, we provide the knowledge and conduct not to be embarrassed on the highest stage.
Ways of introductionIn Context
3. The organisations where it is introduced
The motives for introducing large-enterprise training fall broadly into three: a milestone of growth, culture-building and renewing the training system. We introduce the use of each.
3.1 To a growth company facing a listing
What a rapidly grown venture is next asked for is the mature dignity of an organisation. An intensive training before facing investors and major clients links directly to lifting external trust.
3.2 To a major firm wanting hospitality as a corporate culture
Not only in the service trade, the quality of internal and external communication sways corporate value. Running by-tier training over several years, a long-term design that embeds it as a culture is possible.
3.3 As a flagship programme of a training centre
Companies adding "the butler's manner training" to their annual training line-up are increasing, too. An angle found nowhere else draws the interest of attendees and raises the satisfaction of the training as a whole.
Services & Track RecordServices & Cases
The content of large-enterprise training
- Business manners for new recruits: greetings, card exchange, telephone response, the manners of a visit. Mastering the basics of a working adult with dignified conduct.
- Customer-care manners for young and mid-career staff: receiving guests, the manners of dining, the order of seating. Raising the standing of every scene that meets a customer.
- International protocol for managers: knowledge essential to overseas trips and hosting foreign guests. Manners and the etiquette of negotiation by country.
- High-level protocol for executives: conduct at a formal ceremony or banquet. Polishing the dignity of a company's representative.
- A company-wide hospitality mind: not a mere skill but the "mindset" of valuing customers and colleagues, spread through the organisation.
A butler's company-wide training, for enterprises like these
A venture facing a listing
At the milestone where a rapidly growing company acquires the "mature dignity" of an organisation. The trust of clients and investors changes.
A major firm wanting hospitality as a corporate culture
An age where, beyond the service trade, the quality of internal and external communication sways corporate value. A company-wide lift.
For a training centre's annual programme
Add "the butler's manner training" to the annual training line-up. An originality found nowhere else raises attendees' satisfaction.
Pricing & ProcessPricing & Process
Pricing
※ Travel is charged separately at cost. ※ For over 31 people, we make adjustments such as adding instructors.
The flow of the training
Hearing the training aims
Tell us the audience, numbers, key themes and your past training history.
Designing the programme
We design a made-to-measure training programme fully to your company's challenges and goals.
Running the training
A dense, participatory training combining lectures, hands-on work and group work.
Measuring effect and proposing continuation
Based on a post-training survey and field observation, we propose improvements for next time and beyond.
Before You Reach OutBefore You Ask
FAQ
Is online training possible, too?+
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Our All Japan Butler Association corporate desk will carefully propose the butler service best suited to your business.